Publicis Healthware International

Digital Strategy

A healthy digital strategy enables our clients to leverage existing and future investments in technology, people and skills and digital media as well as emerging opportunities against the need to drive innovation, meet increasing growth targets or adapt to fluctuating market dynamics in order to create sustainable benefits for the organisation.
Our experienced team of consultants focuses on all aspects of digital strategy from marketing and communication to enterprise development and business modelling, from governance and innovation management to market shaping.

During strategy development, targets and requirements of the best possible solution are addressed and, in the second step, complemented by limiting factors like feasibility, resources, time frames or financials, together with a determination of their emphasis.

In strategy models, the basic architecture of the new project is sketched to define the overall vision, the expected outcomes and the path to follow.
After the decision for an approach, this becomes a rough guideline for all next steps and processes with all the other decisions then validated against this approach.

PHI developed in the years a substantial industry-specific strategic framework continuously improved and influenced by other industries best practices in order to deploy 360° strategic approaches able to connect the unique needs of healthcare stakeholders to clients business challenges in a mutually beneficial way.


eZines

Digital health!

Posted in NEXT by Aleksandar Stojanovic on 1/20/2012

When it comes to health questions, many people now trust the Internet more than their own doctor....

KMAPTM - KOL Management, Analysis and Planning

KMAP is a comprehensive solution that can be used for all aspects of the KOL management cycle. From strategy to tactics, KMAP is designed to increases your team’s effectiveness....

 

News & Events

5/23/2012

Doctors 2.0 & YOU - Paris (France)

PHI is again the proud partner of the Doctors 2.0 & You conference and they are both excited to ...

5/10/2012

VI IA Summit 2012 - Milano (Italy)

Antonio Grillo, User Experience Manager at PHI, will be one of the 10 speakers at the IA Summit 2012...

4/24/2012

Embark on your PHI experience through the new Case Studies

Show competence. Build credibility....

Download Center

In March 2012, Publicis Healthware International (PHI) was one of the gold sponsor ...

 

Contact us

Publicis Healthware International | The eHealth communications agency

EU: +39 089 3061 411 USA: +1 888 463 3797

Healthware S.r.l. a socio unico - A Publicis Healthcare Communications Group company
Sede legale ed operativa / Head office: Via A. Amato 15, Salerno 84131, Italy Tel. +39 089 3061411 Fax +39 089 3061415
CAP.SOC. € 100.000 Int. Vers. Rea CCIA di Salerno N°331650 - C.F./P.I. IT07854130635